Modern architecture is all about the utopian. The solid and stolid monuments to the oppressive hierarchies of the past made way for light, clean lines and open, inviting spaces. Public spaces, in this line of reasoning, should be light as air but make themselves felt as art. Architecture is perhaps the perfect modern art because of its anonymity and seeming purity: the space exists, as it were, for itself. Of course that's not technically true.
Architecture serves a purpose, and a pretty mundane one at that. Architects design buildings for people to use-to hang art in or make banking transactions, work in or wait for trains or planes in-so there are limitations to the purity of architecture as art. Interior designs must accommodate people and their actions and motions. A good architect has to design space with a consideration for how people move through it and use it, how they congregate in it and how it makes them feel to be in it. A computer generated architectural rendering will often include a 3-D tour of the space.
Good designs work, and hopefully they're also pretty. The minimalism of modern architecture calls for the purity of a white on white space. Combined with light, slender, curvaceous modern materials and opulent curving motifs, a light airy color scheme makes a public space feel like a floating palace. Spaces where crowds can feel penned in, like stairways, should feel open, not oppressive, and facilitate movement, not hamper it.
If you are interested in architecture or interior design, we have good news: the world needs your talent. Public spaces don't just invent themselves, they need creative minds and dedicated hearts to bring them into being, and the world needs more public spaces all the time. Someday, your work of art might be a source of inspiration for the people who move through it, work in it, and pass by it every day.
To view this image: http://cr8mag.com
For more related information: http://www.CR8MAG.com/
CR8MAG is an art, design & lifestyle magazine. It is created to highlight emerging artists and designers by showcasing their creative work and supporting their creative development.
Article Source: http://EzineArticles.com/?expert=Jeremy_G._Presley
jeudi 30 octobre 2008
Tuscan Architecture
Tuscan architecture combines modern and classic elements that make up pure Old World Europe. The beauty of architecture Tuscan style comes from the typical custom crafted natural stone. This includes limestone, travertine and marble. Terracotta floor and roof tiles are often used to give the antique feel. In Tuscan architecture, wooden beams are often refurbished from Tuscan farmhouses.
Tuscany architecture involves fine Italian building materials that create beautiful marble fireplaces, wrought iron gates and amazing fountains.
Integrating Tuscan elements brings a sense of Old-World charm and mystique to indoor and outdoor aspects of your home.
Exterior architecture typically include:
Tile roof Wrought iron front door entrance Walls covered with vines Crumbling stone walls that outline patios and walkways Beautiful travertine cobblestone driveways Brick or stone set garden paving Tuscan Landscape : Lavender, rosemary and sage can be found surrounding a Tuscan style home. Old lemon pots and antique jars give the feel of a Tuscany garden .
Interior architecture typically include:
Walls: Plaster walls with hand painted wall treatments. Usage of warm colors that represent the rolling hills of Tuscany bring the feel of basking under the Tuscan sun! Mediterranean decor involves subtle earth tones. These are standard in French Country decorating.
Ceilings: Textured richly. Stenciled borders can be found along the ceilings. Paneled or vaulted ceilings are a typical choice in decor as it creates pure Tuscany architectural framework. Wooden or chestnut beams provide a rustic feel to the Old World style home.
Floor: Glass, stone and tile are often used to create amazing mosaic art for flooring, which works well with table tops. Terracotta tiles, marble and ceramic flooring marks true Tuscany home decor . Selection of marbles that blend nicely with your Tuscan color palette.
Tuscany architecture uses pale travertine in home flooring. Marble Chips, stucco and crushed stone are polished nicely creating terrazo floors.
Your home can be so beautiful when choosing architecture Tuscan style!
Patrice D. Walker is an Architect student who specializes in Tuscan Decorating. Visit: http://www.Tuscan-Home-101.com/tuscan_decor.html for more Tuscan interior design tips and information.
Article Source: http://EzineArticles.com/?expert=Patrice_D._Walker
Tuscany architecture involves fine Italian building materials that create beautiful marble fireplaces, wrought iron gates and amazing fountains.
Integrating Tuscan elements brings a sense of Old-World charm and mystique to indoor and outdoor aspects of your home.
Exterior architecture typically include:
Tile roof Wrought iron front door entrance Walls covered with vines Crumbling stone walls that outline patios and walkways Beautiful travertine cobblestone driveways Brick or stone set garden paving Tuscan Landscape : Lavender, rosemary and sage can be found surrounding a Tuscan style home. Old lemon pots and antique jars give the feel of a Tuscany garden .
Interior architecture typically include:
Walls: Plaster walls with hand painted wall treatments. Usage of warm colors that represent the rolling hills of Tuscany bring the feel of basking under the Tuscan sun! Mediterranean decor involves subtle earth tones. These are standard in French Country decorating.
Ceilings: Textured richly. Stenciled borders can be found along the ceilings. Paneled or vaulted ceilings are a typical choice in decor as it creates pure Tuscany architectural framework. Wooden or chestnut beams provide a rustic feel to the Old World style home.
Floor: Glass, stone and tile are often used to create amazing mosaic art for flooring, which works well with table tops. Terracotta tiles, marble and ceramic flooring marks true Tuscany home decor . Selection of marbles that blend nicely with your Tuscan color palette.
Tuscany architecture uses pale travertine in home flooring. Marble Chips, stucco and crushed stone are polished nicely creating terrazo floors.
Your home can be so beautiful when choosing architecture Tuscan style!
Patrice D. Walker is an Architect student who specializes in Tuscan Decorating. Visit: http://www.Tuscan-Home-101.com/tuscan_decor.html for more Tuscan interior design tips and information.
Article Source: http://EzineArticles.com/?expert=Patrice_D._Walker
Books - Art, Architecture and Photography
Bell Hooks once stated "Life transforming ideas have always come to me through books." There is no better rejuvenation than reading a book for anyone who has picked it up as a hobby. Books indeed fill up your mind with ideas; ideas that are sometimes vain, sometimes thought provoking and sometimes life transforming. Books for every interest group exist in this world. Be it an adventure seeking soul, a meditation lover, a die hard romantic, a photography enthusiast or a connoisseur of art. The task here is just to find that right one that is capable of satiating your thirst.
Art, architecture and photography is a popular category when it comes to the book section of various high street stores or e-shops. Various followers of art, architecture and photography are on a never-ending trail for buying books that can further enhance their knowledge in their fields of interest. Not just the self starters, the veterans in the field too are on a constant look out for such books that can give a push to their careers.
Range of recommended books falling under this category includes the likes of The Digital Photography Handbook: An Illustrated Step-by-Step Guide by Doug Harman, The Botanical Palette: Colour for the Botanical Painter by Society of Botanical Artists, The Story of Art by E.H.Gombrich, Architect's Pocket Book by Charlotte Baden-Powell, Landscape Photographer of the Year: Collection 1 by Charlie Waite and Understanding Exposure: How to Shoot Great Photographs with a Film or Digital Camera by Bryan Peterson.
Informational books as these not just interests the veterans in the field, but general book readers as well who have an eye for art, architecture and photography. Various portals and e-shops on the internet have special sections dedicated to these genres. Most of the bestsellers in these categories are available online. You can also avail the free home delivery benefit offered by the merchants over the World Wide Web.
Jacob Marshal, a dedicated writer of Rupizcompare.co.uk which provide Architecture & Photography with Books and Magazines as price comparison shopping.
Article Source: http://EzineArticles.com/?expert=Jacob_Marshal
Art, architecture and photography is a popular category when it comes to the book section of various high street stores or e-shops. Various followers of art, architecture and photography are on a never-ending trail for buying books that can further enhance their knowledge in their fields of interest. Not just the self starters, the veterans in the field too are on a constant look out for such books that can give a push to their careers.
Range of recommended books falling under this category includes the likes of The Digital Photography Handbook: An Illustrated Step-by-Step Guide by Doug Harman, The Botanical Palette: Colour for the Botanical Painter by Society of Botanical Artists, The Story of Art by E.H.Gombrich, Architect's Pocket Book by Charlotte Baden-Powell, Landscape Photographer of the Year: Collection 1 by Charlie Waite and Understanding Exposure: How to Shoot Great Photographs with a Film or Digital Camera by Bryan Peterson.
Informational books as these not just interests the veterans in the field, but general book readers as well who have an eye for art, architecture and photography. Various portals and e-shops on the internet have special sections dedicated to these genres. Most of the bestsellers in these categories are available online. You can also avail the free home delivery benefit offered by the merchants over the World Wide Web.
Jacob Marshal, a dedicated writer of Rupizcompare.co.uk which provide Architecture & Photography with Books and Magazines as price comparison shopping.
Article Source: http://EzineArticles.com/?expert=Jacob_Marshal
Post Crisis Banking Architecture - Cultural Changes
When people think of and talk about changes that are required in the financial system, they bring in a lot of structural elements; the most visible is the risk management system.
There is however a cultural element that needs to change too. Culture is a broad area, but one essential part is related to the rewarding system. We have been engaged lately in setting up a balanced score card where performance metrics have been the most important indicators. The short-term focus combined with a performance (narrow) focus, has brought a breeding ground for a pseudo-positive-culture.
In this culture the main drive is speed; everything must fit in the goal orientation and any delay costs money. Risk management is a delaying factor in the business process and was seen as a nuisance. "Saying No," strongly disagreeing with propositions, vetoes or negative arguments were banned in such a culture. These would delay the process too much...
Putting risk-management back on the agenda won't be sufficient for banks to function properly. The culture of the organization should change too. "Everybody is a risk manager," is one way of dealing with this problem. So far the risk manager was one person (department) and an organized from a central role. Risk management is a tough position like that of quality control. If there is a single quality management department, the company will face the same risk as the bank with the central risk management.
Instead, both Risk and Quality should be managed throughout the organization. Otherwise, people can shift the risk or quality responsibility towards these departments. And these departments are consecutively ignored...
The cultural attribute to make this possible has to do with simple communication. If someone is not backing-up a proposal he should receive space to clearly state this, even when this will delay the process. Only if an organization accepts this, the risk or quality system will work; otherwise the old culture of speeding things up will thwart the change initiative towards a more overall risk-sensitive culture.
H.J.B.
© 2008 Hans Bool
Article Source: http://EzineArticles.com/?expert=Hans_Bool
There is however a cultural element that needs to change too. Culture is a broad area, but one essential part is related to the rewarding system. We have been engaged lately in setting up a balanced score card where performance metrics have been the most important indicators. The short-term focus combined with a performance (narrow) focus, has brought a breeding ground for a pseudo-positive-culture.
In this culture the main drive is speed; everything must fit in the goal orientation and any delay costs money. Risk management is a delaying factor in the business process and was seen as a nuisance. "Saying No," strongly disagreeing with propositions, vetoes or negative arguments were banned in such a culture. These would delay the process too much...
Putting risk-management back on the agenda won't be sufficient for banks to function properly. The culture of the organization should change too. "Everybody is a risk manager," is one way of dealing with this problem. So far the risk manager was one person (department) and an organized from a central role. Risk management is a tough position like that of quality control. If there is a single quality management department, the company will face the same risk as the bank with the central risk management.
Instead, both Risk and Quality should be managed throughout the organization. Otherwise, people can shift the risk or quality responsibility towards these departments. And these departments are consecutively ignored...
The cultural attribute to make this possible has to do with simple communication. If someone is not backing-up a proposal he should receive space to clearly state this, even when this will delay the process. Only if an organization accepts this, the risk or quality system will work; otherwise the old culture of speeding things up will thwart the change initiative towards a more overall risk-sensitive culture.
H.J.B.
© 2008 Hans Bool
Article Source: http://EzineArticles.com/?expert=Hans_Bool
Prairie Style Architecture - DeKalb, Illinois
I have already discussed DeKalb, Illinois' most obvious example of Prairie style architecture, the oft-mistaken for a Frank Lloyd Wright work A.O. Anderson House. While prominent it isn't the only example of the style in the city. In fact, there are other examples of the style by architects much more well-known than John S. Van Bergen. Augusta Avenue is a good place to start, within a block of the Anderson House are two examples of architecture by a key Prairie architect.
1908 - Dr. F.N. Rowan House
At 250 Augusta Avenue is the Dr. F.N. Rowan House, a Tudor Revival influenced structure designed by Oak Park, Illinois architect E.E. Roberts, though it is clearly not full-blown Tudor Revival. The curvilinear dormer seen here was a trademark of his Prairie style work. In fact, if you look, you can see other Prairie influences on the house, the broad, flat roof of the large porch, the porch itself, the overhanging eaves, all elements of Prairie style. Hipped roof are not a requirement. The half timbering, though, screams Tudor Revival. Roberts was an important architect who designed hundreds of homes in Oak Park alone. While Roberts is considered a Prairie architect, he never had any working association with his nearby rival Frank Lloyd Wright and always kept to his own vision of Prairie style architecture. The Rowan House was built in 1908.
1904 - Etna J. Wiswall House
Across the street from the Rowan House, but still facing Augusta, is the E.J. Wiswall House. The Wiswall House is another example of Roberts' work in DeKalb, this one showing more of a Prairie tilt. While Roberts' credit for the home isn't a 100 percent certainty it very closely resembles a Roberts designed home in Oak Park and he is generally credited with having won the Wiswall commission. The house is clad entirely in stucco, features a large, pillar-supported porch, and hipped roofs with broad overhanging eaves; all hallmarks of Prairie style architecture. The house is believed to have been constructed in 1904.
Seemelessly blended with nature, the front door just isn't where you'd think it should be. C. 1895 Rankin House.
Of the early Prairie style works in DeKalb the Rankin House at 200 W. Locust Street was, perhaps, done by the most pre-eminent architect of the group. The stucco clad, two-story Rankin House may well indeed be the work of architect George W. Maher. Maher was a noted Chicago Prairie style architect whose John C. Farson House (better known as Pleasant Home) in Oak Park has been declared a National Historic Landmark. The Rankin House has a front door that just isn't where you would expect it. The home was built c. 1895.
The door is along the east side, along with a large chimney.
It's unknown whether the house was designed by Maher for sure, there are other candidates for its design, it is very similar, along with another DeKalb house at 594 W. Lincoln Hwy, to other Maher commissions.
The layout of the chimney and portico is reminiscent of John S. Van Bergen's work. 1924 - 115 N. First St..
Another DeKalb Prairie style house is found at 115 N. First Street. This is another example of a home without a known architect, more research is needed. The tall rectangular chimney located on the front of the north facade, near the portico (wiki), is found in the same layout in a 1910 John S. Van Bergen designed apartment complex in Oak Park. Possible evidence of his hand? Hard to say.
The main entrance is located along the north facade, not the front (east facade).
The house is a nice Prairie example, broad, overhanging hip roofs, a large, pillar supported front porch, and a main entrance moved to side in lieu of a lot of glass, allowing the natural light to pour into the structure. The building also appears to hug the ground, an appearance that is enhanced by the building being set into a hillside.
Both sides feature porticos and the home has a Prairie-style horizontal emphasis.
Both the north and south facades feature porticos, and the north facade's (seen two images above) layout reinforces the horizontal emphasis of the home. The Prairie style house on First Street, with the green tile roof, dates from about 1924.
You can get more detail about all of these houses in the articles linked below. The Wikipedia entries that are linked (mostly by me, for you) will give you more information about the architects and other information mentioned in this post. Enjoy.
Online Resources
*F.N. Rowan House: 2004 Daily Chronicle article
*F.N. Rowan House: Old Photo - 1970s photograph
*E.J. Wiswall House: 2005 Daily Chronicle article
*E.J. Wiswall House: Old Photo - 1970s photo
*Rankin House: 2005 Daily Chronicle article, another 2005 article
*Rankin House: Old Photos - Oldest known photo; 1970s - 1, 2
*115 N. First Street: 2005 Daily Chronicle article
*Wikipedia: John S. Van Bergen, E.E. Roberts, John C. Farson House (all by me), George W. Maher (not by me)
1908 - Dr. F.N. Rowan House
At 250 Augusta Avenue is the Dr. F.N. Rowan House, a Tudor Revival influenced structure designed by Oak Park, Illinois architect E.E. Roberts, though it is clearly not full-blown Tudor Revival. The curvilinear dormer seen here was a trademark of his Prairie style work. In fact, if you look, you can see other Prairie influences on the house, the broad, flat roof of the large porch, the porch itself, the overhanging eaves, all elements of Prairie style. Hipped roof are not a requirement. The half timbering, though, screams Tudor Revival. Roberts was an important architect who designed hundreds of homes in Oak Park alone. While Roberts is considered a Prairie architect, he never had any working association with his nearby rival Frank Lloyd Wright and always kept to his own vision of Prairie style architecture. The Rowan House was built in 1908.
1904 - Etna J. Wiswall House
Across the street from the Rowan House, but still facing Augusta, is the E.J. Wiswall House. The Wiswall House is another example of Roberts' work in DeKalb, this one showing more of a Prairie tilt. While Roberts' credit for the home isn't a 100 percent certainty it very closely resembles a Roberts designed home in Oak Park and he is generally credited with having won the Wiswall commission. The house is clad entirely in stucco, features a large, pillar-supported porch, and hipped roofs with broad overhanging eaves; all hallmarks of Prairie style architecture. The house is believed to have been constructed in 1904.
Seemelessly blended with nature, the front door just isn't where you'd think it should be. C. 1895 Rankin House.
Of the early Prairie style works in DeKalb the Rankin House at 200 W. Locust Street was, perhaps, done by the most pre-eminent architect of the group. The stucco clad, two-story Rankin House may well indeed be the work of architect George W. Maher. Maher was a noted Chicago Prairie style architect whose John C. Farson House (better known as Pleasant Home) in Oak Park has been declared a National Historic Landmark. The Rankin House has a front door that just isn't where you would expect it. The home was built c. 1895.
The door is along the east side, along with a large chimney.
It's unknown whether the house was designed by Maher for sure, there are other candidates for its design, it is very similar, along with another DeKalb house at 594 W. Lincoln Hwy, to other Maher commissions.
The layout of the chimney and portico is reminiscent of John S. Van Bergen's work. 1924 - 115 N. First St..
Another DeKalb Prairie style house is found at 115 N. First Street. This is another example of a home without a known architect, more research is needed. The tall rectangular chimney located on the front of the north facade, near the portico (wiki), is found in the same layout in a 1910 John S. Van Bergen designed apartment complex in Oak Park. Possible evidence of his hand? Hard to say.
The main entrance is located along the north facade, not the front (east facade).
The house is a nice Prairie example, broad, overhanging hip roofs, a large, pillar supported front porch, and a main entrance moved to side in lieu of a lot of glass, allowing the natural light to pour into the structure. The building also appears to hug the ground, an appearance that is enhanced by the building being set into a hillside.
Both sides feature porticos and the home has a Prairie-style horizontal emphasis.
Both the north and south facades feature porticos, and the north facade's (seen two images above) layout reinforces the horizontal emphasis of the home. The Prairie style house on First Street, with the green tile roof, dates from about 1924.
You can get more detail about all of these houses in the articles linked below. The Wikipedia entries that are linked (mostly by me, for you) will give you more information about the architects and other information mentioned in this post. Enjoy.
Online Resources
*F.N. Rowan House: 2004 Daily Chronicle article
*F.N. Rowan House: Old Photo - 1970s photograph
*E.J. Wiswall House: 2005 Daily Chronicle article
*E.J. Wiswall House: Old Photo - 1970s photo
*Rankin House: 2005 Daily Chronicle article, another 2005 article
*Rankin House: Old Photos - Oldest known photo; 1970s - 1, 2
*115 N. First Street: 2005 Daily Chronicle article
*Wikipedia: John S. Van Bergen, E.E. Roberts, John C. Farson House (all by me), George W. Maher (not by me)
Business Architecture of Hospitals - Part 13 - The Mock-Up
When you have walked around the hospital and have made an inventory of all the main organizational elements it is time to build the organizational mock-up.
The mock-up is like the mock-up the architect has constructed when designing the hospital. But this mock-up is visualized differently. In my book the business architecture of hospitals (in the original title: "de bedrijfsarchitectuur van het ziekenhuis") I have visualized this by a fish (1). The fish is made-up of three main elements: the head, the body and his tail. These parts are further divided into more specific components. Most important is that the fish is a fish when you sketch it. So basically the head, the body and the tail needs to fit together.
This is one of the unique elements of business architecture. There are so many parts, resources, products, people, management methods and many many more components that constitute the whole hospital organization.
Then all these different parts are managed by specific and focused managers. They have the task and responsibility to manage a domain of the whole organization. The main challenge for the overall management is to make sure that:
The whole is more than the sum of the individual parts of the organization.
This is -- especially for complex organizations like hospitals are -- the challenge for management.
A business architecture of the hospital can help to make sure that the parts managed by specialist not only fit in the whole but make sure that the value added is in-line (aligned) with the whole organization.
Making an organization mock-up is the best thing a management team can do if they want to be sure that all efforts are aligned.
H.J.B.
(1) - http://www.astorwhite.com/astor_online/profile_hospital.php
© Hans Bool
Article Source: http://EzineArticles.com/?expert=Hans_Bool
The mock-up is like the mock-up the architect has constructed when designing the hospital. But this mock-up is visualized differently. In my book the business architecture of hospitals (in the original title: "de bedrijfsarchitectuur van het ziekenhuis") I have visualized this by a fish (1). The fish is made-up of three main elements: the head, the body and his tail. These parts are further divided into more specific components. Most important is that the fish is a fish when you sketch it. So basically the head, the body and the tail needs to fit together.
This is one of the unique elements of business architecture. There are so many parts, resources, products, people, management methods and many many more components that constitute the whole hospital organization.
Then all these different parts are managed by specific and focused managers. They have the task and responsibility to manage a domain of the whole organization. The main challenge for the overall management is to make sure that:
The whole is more than the sum of the individual parts of the organization.
This is -- especially for complex organizations like hospitals are -- the challenge for management.
A business architecture of the hospital can help to make sure that the parts managed by specialist not only fit in the whole but make sure that the value added is in-line (aligned) with the whole organization.
Making an organization mock-up is the best thing a management team can do if they want to be sure that all efforts are aligned.
H.J.B.
(1) - http://www.astorwhite.com/astor_online/profile_hospital.php
© Hans Bool
Article Source: http://EzineArticles.com/?expert=Hans_Bool
Marketing Ideas For Small Architecture Firms
Small architectural firms have slowly dwindled, being unable to cope with competition from established larger firms. This makes it essential for the existing small architectural firms to have a well-thought-out marketing plan and effective marketing strategies to become successful firms. Some firms have selected a certain niche to specialize in; others have formed alliances with other services to stay in business. With a good marketing strategy they can attain their target goal more easily.
Some Marketing Ideas for Small Architecture Firms: - Making use of the Internet is a great way to market small architecture firms. By creating a content-rich, visually pleasing and easily navigable website, you can attract a number of clients. You can make your small architectural firm visible to the whole world using the Internet; and if it is keyword-search optimized, your site can be displayed when keyword searches are done by prospective clients, thus making it highly target market-oriented. - You can also start a free newsletter service asking those who visit your site to subscribe to it, generating leads as well as staying in touch with potential clients. - Ask for your satisfied customers to put up their testimonials on your website as this may help persuade other clients to consider your firm. - Permission-based e-mail marketing is a very cost-effective and easy way to market your services online. - Use carefully planned advertisements that are well planned and that convey the right message to the clients extolling the benefits of choosing your firm. The TV, radio, newspaper, free newspapers, and magazines can be used effectively to advertise your services. Make sure you advertise regularly and effectively. Try advertising in magazines that deal in home decoration or building and construction. Infomercials on TV that are informative as well as portray your firm as trustworthy and capable can help, too. - Form alliances with other services that complement your business, in which they can refer you and get a commission from you for doing so. - Work out deals with local real estate agents who may recommend you to people who are in need of your services. - Offer excellent customer service, since nothing can compare to word-of-mouth advertisements. Your firm has to appear dependable and experienced and promise them quality work, but make sure you keep your promise. - Market research and competitive analysis have to be done frequently to stay ahead of your competition and to counter any of their strategies. - Keep track of how your client heard of you, since it can help give you valuable insight as to which advertising media is working for you and which area is not that effective so that you can allot appropriate funds to the various media.
You can use these tips and many more for getting new clients for your firm. If required you can even take the services of professional marketing consultants and business management software for managing and developing your business.
Alexander Gordon is a writer for http://www.smallbusinessconsulting.com - The Small Business Consulting Community. Sign-up for the free success steps newsletter and get our booklet valued at $24.95 for free as a special bonus. The newsletter provides daily strategies on starting and significantly growing a business.
Business Owners all across the country are joining "The Community of Small Business Owners” to receive and provide strategies, insight, tips, support and more on starting, managing, growing, and selling their businesses. As a member, you will have access to true Millionaire Business Owners who will provide strategies and tips from their real-life experiences.
Article Source: http://EzineArticles.com/?expert=Alexander_Gordon
Some Marketing Ideas for Small Architecture Firms: - Making use of the Internet is a great way to market small architecture firms. By creating a content-rich, visually pleasing and easily navigable website, you can attract a number of clients. You can make your small architectural firm visible to the whole world using the Internet; and if it is keyword-search optimized, your site can be displayed when keyword searches are done by prospective clients, thus making it highly target market-oriented. - You can also start a free newsletter service asking those who visit your site to subscribe to it, generating leads as well as staying in touch with potential clients. - Ask for your satisfied customers to put up their testimonials on your website as this may help persuade other clients to consider your firm. - Permission-based e-mail marketing is a very cost-effective and easy way to market your services online. - Use carefully planned advertisements that are well planned and that convey the right message to the clients extolling the benefits of choosing your firm. The TV, radio, newspaper, free newspapers, and magazines can be used effectively to advertise your services. Make sure you advertise regularly and effectively. Try advertising in magazines that deal in home decoration or building and construction. Infomercials on TV that are informative as well as portray your firm as trustworthy and capable can help, too. - Form alliances with other services that complement your business, in which they can refer you and get a commission from you for doing so. - Work out deals with local real estate agents who may recommend you to people who are in need of your services. - Offer excellent customer service, since nothing can compare to word-of-mouth advertisements. Your firm has to appear dependable and experienced and promise them quality work, but make sure you keep your promise. - Market research and competitive analysis have to be done frequently to stay ahead of your competition and to counter any of their strategies. - Keep track of how your client heard of you, since it can help give you valuable insight as to which advertising media is working for you and which area is not that effective so that you can allot appropriate funds to the various media.
You can use these tips and many more for getting new clients for your firm. If required you can even take the services of professional marketing consultants and business management software for managing and developing your business.
Alexander Gordon is a writer for http://www.smallbusinessconsulting.com - The Small Business Consulting Community. Sign-up for the free success steps newsletter and get our booklet valued at $24.95 for free as a special bonus. The newsletter provides daily strategies on starting and significantly growing a business.
Business Owners all across the country are joining "The Community of Small Business Owners” to receive and provide strategies, insight, tips, support and more on starting, managing, growing, and selling their businesses. As a member, you will have access to true Millionaire Business Owners who will provide strategies and tips from their real-life experiences.
Article Source: http://EzineArticles.com/?expert=Alexander_Gordon
Définition de l’architecture
L’architecture est l’art de concevoir, de combiner et de disposer - par les techniques appropriées, des éléments pleins ou vides, fixes ou mobiles, opaques ou transparents,destinés à constituer les volumes protecteurs qui mettent l’homme, dans les divers aspects de sa vie, à l’abri de toutes les nuisances naturelles et artificielles. La combinatoire qui préside à l’élaboration de ces volumes s’applique aussi bien à leurs rapports de proportion qu’à leurs matériaux, leurs couleurs et leur situation dans un espace naturel ou dans un contexte environnemental, ensemble qui crée une unité homogène ou non, de dimensions variées, allant du simple abri à la métropole, et dont l’apparition provoque un effet esthétique ou non selon sa réussite.
Fonctions et spécifications
· Fonctions
Découvrez les fonctions de conception et de documentation proposées spécifiquement par le logiciel AutoCAD® Architecture pour les professionnels du BTP.
Configuration système requise
Configuration matérielle et logicielle requise pour les stations de travail
Matériels/logiciels
Configuration 32 bits
Configuration 64 bits
Systèmes d'exploitation
Pour en savoir plus, visitez le site Web qui présente les différentes éditions de Windows Vista
· Windows XP Professionnel SP 2 (recommandé)
· Windows XP Edition familiale SP 2
· Windows Vista Ultimate
· Windows Vista Entreprise
· Windows Vista Business
· Windows Vista Edition Familiale Premium
· Windows Vista Edition Familiale Basique
· Windows XP Professionnel x64, SP 2
· Windows Vista Ultimate
· Windows Vista Entreprise
· Windows Vista Business
· Windows Vista Edition Familiale Premium
Navigateur Web
Microsoft© Internet Explorer 6.0, SP 1 (ou version ultérieure)
Microsoft© Internet Explorer 6.0, SP 1 (ou version ultérieure)
Processeur(processeurs multiples pris en charge)
· Intel® Pentium® 4 3.0 GHz ou plus rapide (recommandé)
· AMD Athlon 64
· AMD Athlon 3.0 GHz ou plus rapide (recommandé)
· AMD Opteron
· Technologie Dual Core prise en charge
· Intel Xeon avec prise en charge d’Intel EM64T
· Intel Pentium 4 avec prise en charge d’Intel EM64T
Mémoire (RAM)
· 2 Go (minimum)
· 3 Go (recommandé)
· 2 Go (minimum)
· 4 Go (recommandé)
Résolution
· 1024 x 768 True Color (minimum)
· 1280 x 1024 True Color (recommandé)
· 1024 x 768 True Color (minimum)
· 1280 x 1024 True Color (recommandé)
Carte d'affichage
· Carte vidéo 128 Mo (minimum)
· Carte vidéo 3D 256 Mo ou davantage, compatible Direct 3D (recommandé)
· Carte vidéo 128 Mo (minimum)
· Carte vidéo 3D 256 Mo ou davantage, compatible Direct 3D (recommandé)
Disque dur
· Installation par défaut 2 Go
· Installation complète 2,5 Go, selon les options d’installation
· Installation par défaut 3 Go
· Installation complète 3,5 Go, selon les options d’installation
Périphérique de pointage
· Compatible avec souris Microsoft
· Compatible avec souris Microsoft
Lecteur de DVD
· Toute vitesse (pour l’installation uniquement)
· Toute vitesse (pour l’installation uniquement)
Matériels facultatifs
· Carte vidéo 3D compatible OpenGL® Cartes vidéo actuellement prises en charge
· Imprimante ou traceur
· Numériseur
· Accès à Internet
· Carte d’interface réseau
· Imprimante ou traceur
· Accès à Internet
· Carte d’interface réseau
Fonctions
المهام
Le logiciel AutoCAD® Architecture 2009 aide les professionnels du BTP à concevoir et à documenter de manière fluide leurs projets les plus complexes.
Productivité immédiateAutoCAD Architecture aide les professionnels du BTP à créer des documents, des dessins et des nomenclatures plus rapidement en automatisant les tâches fastidieuses de coordination et en réduisant le nombre d’erreurs.
DétailsDocumentez et annotez plus rapidement grâce à la bibliothèque étendue de composants de détail et des puissants outils d'annotation d’AutoCAD Architecture. Automatisez la création de détails et garantissez la cohérence des annotations. Une fois tous les détails définis, générez des légendes en quelques clics.
Murs, portes et fenêtresUtilisez des objets architecturaux, tels que des murs, des portes et des fenêtres, qui se comportent comme leurs équivalents du monde réel. Insérez automatiquement une porte ou une fenêtre dans un mur avec une maîtrise totale de son positionnement. Si vous déplacez un mur, tous les murs et espaces qui y sont liés sont automatiquement adaptés. Afin de décrire des conditions de conception plus complexes, les murs présentent une interaction améliorée avec les autres objets, vous permettant même de mettre en évidence les conditions d’interférence avec des colonnes par le biais de références externes (xréf).
NomenclaturesPersonnalisez facilement l’aspect des styles de nomenclature prêts à l'emploi pour respecter les normes de votre entreprise, ou créez des nomenclatures en partant de zéro, avec tous les calculs requis. Les nomenclatures étant directement liées à vos conceptions, elles sont instantanément mises à jour pour refléter toute modification de conception.
EspacesAutoCAD Architecture vous permet d'automatiser l'étiquetage de chaque pièce ou superficie de pièce d’un dessin. Les espaces sont mis à jour automatiquement lorsque les éléments de contour sont modifiés ; vous gagnez ainsi un temps précieux et obtenez une documentation plus précise. Les définitions des espaces peuvent comprendre les décalages par rapport aux éléments de contour en fonction des valeurs prédéfinies ou des règles définies par l'utilisateur, ce qui permet le calcul d'aire en fonction de différentes normes industrielles comme BOMA, DIN et SIS.
CotesAvec la fonctionnalité de cotes AEC d’AutoCAD Architecture, vous pouvez gérer les cotes de chaque mur et de tous ses composants avec une souplesse accrue, en fonction de vos propres normes de cotes, notamment les lignes d'axe et faces des montants de cloisons. Les cotes associatives sont automatiquement mises à jour pour refléter les modifications apportées à vos conceptions, ce qui élimine le besoin de mises à jour manuelles.
Rendu intégréA chaque étape du projet, donnez vie à vos conceptions dans des présentations client impressionnantes. Des capacités de représentation graphique rationalisées sont totalement intégrées au flux de travail AutoCAD Architecture. Donnez ainsi plus d'impact à vos présentations en communiquant des informations de conception plus détaillées.
Comparaison des dessins (abonnés Autodesk uniquement)Les affichages codés par couleurs améliorent la collaboration en identifiant les éléments qui ont été modifiés, ajoutés ou supprimés dans un dessin. Les modifications apportées aux éléments comme les styles, les degrés coupe-feu et d’autres propriétés non graphiques sont également suivies. Associées aux fonctions de correction comme les nuages de révision, les fonctions d’espaces et de comparaison de dessins optimisent la communication au sein de l’équipe de conception.
Flexibilité Parce qu'AutoCAD Architecture repose sur le logiciel AutoCAD, vous pouvez travailler comme vous avez l’habitude de le faire, tout en assimilant des fonctionnalités plus puissantes spécifiques à l’architecture, à votre propre rythme. Cette approche progressive contribue à la réduction des temps improductifs qui accompagnent souvent l’implémentation d’un nouveau logiciel. En outre, la logique d’AutoCAD Architecture basée sur des fichiers est en adéquation avec les normes et les pratiques des utilisateurs d'AutoCAD actuels.
الاسئلة المطروحة حول الموضوع مع الاجوبة
1. Quels sont les principaux avantages du logiciel AutoCAD Architecture ?
Le logiciel AutoCAD® Architecture intègre toutes les fonctionnalités du logiciel AutoCAD®, auxquelles s’ajoutent des outils spécialisés de conception et de documentation d’architecture. Les processus et l’interface AutoCAD auxquels vous êtes habitué vous permettent d’être opérationnel et de réaliser des gains de productivité immédiatement.Le format de fichier DWG utilisé par le logiciel AutoCAD Architecture étant le plus répandu dans ce secteur, vous pouvez aisément modifier des informations et partager des conceptions avec les ingénieurs qui travaillent sur AutoCAD et les applications basées sur le logiciel Revit®. La fonctionnalité de rendu intégrée permet de produire des représentations visuelles hautement réalistes de vos conceptions, pour une communication encore plus efficace avec vos clients.
2. L’interface utilisateur est-elle semblable à celle d’AutoCAD ?
Oui, les utilisateurs d’AutoCAD reconnaîtront l’interface à laquelle ils sont habitués, améliorée et complétée pour le logiciel AutoCAD Architecture avec de nouvelles fonctionnalités conçues spécialement pour les architectes. Très visuelle et plus intuitive, elle contribue à améliorer votre productivité grâce à des outils centrés sur les processus qui rendent le logiciel plus facile à utiliser. La conception directe dans l'espace de travail a été privilégiée par rapport aux boîtes de dialogue, facilitant l'accès aux outils de conception.
3. Mes connaissances d’AutoCAD suffisent-elles pour utiliser AutoCAD Architecture ?
AutoCAD Architecture s'appuie sur la vitesse, les performances et la connaissance du logiciel AutoCAD. Les utilisateurs d'AutoCAD sont donc bien armés pour se familiariser avec AutoCAD Architecture.
Naturellement, une formation pourra vous permettre d'améliorer encore votre productivité et d'accélérer l'apprentissage. Tout un programme de formation est disponible, incluant des options d’apprentissage en ligne e-Learning que les abonnés au programme Subscription peuvent suivre à leur rythme, des formations officielles Autodesk (AOTC) et des cours personnalisés proposés par les revendeurs. Pour en savoir plus, contactez votre revendeur Autodesk agréé ou visitez le site Web www.autodesk.fr/atc.
4. Quelle est la place des objets architecturaux ?
Ces objets améliorent la productivité et l'efficacité de la conception en se comportant selon les propriétés spécifiques de leurs équivalents dans le monde réel. Les objets architecturaux sont liés les uns aux autres et interagissent de manière intelligente. Par exemple, une fenêtre est liée au mur dans lequel elle est percée. Si vous déplacez ou supprimez le mur, la fenêtre réagit de manière appropriée.
De plus, les objets architecturaux intelligents entretiennent des liaisons dynamiques avec les spécifications et documents de construction, ce qui garantit une plus grande précision des documents livrables du projet. Ainsi, si une porte est supprimée ou modifiée, sa nomenclature est automatiquement mise à jour.
5. Comment prendre un bon départ avec le logiciel AutoCAD Architecture ?
Vous êtes libre de choisir comment débuter. Par exemple, vous pouvez d'abord recourir aux objets Mur, Porte et Fenêtre de la palette de conception. Vous pouvez, sinon, commencer par utiliser la bibliothèque étendue de détails pour automatiser la création et l’annotation des détails de construction. Lorsque vous vous sentez prêt, incorporez des fonctionnalités supplémentaires pour gagner encore en productivité.
6. Où trouver une assistance technique ?
Vous pouvez obtenir des informations sur toutes les options d'assistance disponibles auprès de votre revendeur ou distributeur Autodesk agréé. Visitez le site Web www.autodesk.fr/support pour trouver une base de connaissances des questions d'assistance les plus fréquemment posées. Vous trouverez également des réponses à vos questions dans les manuels et la documentation des logiciels Autodesk.
En outre, si vous êtes abonné au programme Autodesk Subscription, vous pouvez bénéficier d’une assistance Web directe. En dialoguant avec des experts techniques Autodesk, vous obtenez rapidement des réponses complètes à vos questions d’installation, de configuration et de dépannage. Pour en savoir plus sur le programme d’abonnement Autodesk Subscription, contactez votre revendeur Autodesk agréé ou visitez notre site Web www.autodesk.fr/subscription.
7. Quelles sont les options de formation disponibles ?
Consultez votre revendeur Autodesk agréé pour connaître les dates des formations sur le logiciel AutoCAD Architecture. Pour trouver un revendeur, visitez le site Web www.autodesk.fr/revendeurs.
Des formations sont également proposées par le service de conseil Autodesk Consulting, dont des formations Autodesk en salle de classe virtuelle (en ligne, dirigées par un instructeur), des formations personnalisées pour répondre aux besoins spécifiques de votre entreprise, de même que des formations Autodesk en salle de classe. Pour en savoir plus sur les services de formation d’Autodesk, visitez le site Web www.autodesk.com/training.
Vous pouvez également suivre une formation encadrée par des instructeurs sur l’un des sites ATC® (Authorised Training Centre) d’Autodesk qui existent partout dans le monde. Ces centres de formation utilisent des supports de cours Autodesk (AOTC) pour dispenser des cours complets aux utilisateurs débutants et intermédiaires du logiciel AutoCAD Architecture. Pour en savoir plus, visitez le site Web www.autodesk.fr/atc.
8. Quels sont les avantages du programme d'abonnement Autodesk Subscription pour AutoCAD Architecture ?
Le programme d’abonnement Autodesk Subscription est le meilleur moyen de mettre à jour vos connaissances et vos outils de conception. Moyennant un règlement annuel, vous bénéficiez des nouvelles versions de votre logiciel Autodesk sous licence, d’options de formation à votre rythme, d’un accès aux modules sous abonnement uniquement, de même que d’un large éventail de technologies et d’avantages professionnels supplémentaires.
Le programme d’abonnement Autodesk Subscription vous permet d’accéder à l’apprentissage en ligne e-Learning d’Autodesk. Il s’agit de cours en ligne concis, adaptés à votre rythme et conçus pour traiter de fonctionnalités et de pratiques professionnelles cruciales. Des experts spécialisés ont développé des leçons pour tester et améliorer vos connaissances actuelles. Au terme de chaque leçon de 15 à 30 minutes, vous aurez parcouru le contenu et testé vos connaissances et pourrez accéder aux fichiers utilisés dans chaque exercice.
Le programme d’abonnement Autodesk Subscription inclut également une assistance directe sur le Web. Vous dialoguez avec des experts techniques Autodesk pour obtenir rapidement des réponses complètes à vos questions d’installation, de configuration et de dépannage, Avec les communications par Web et par e-mail, vous obtenez une assistance directement sur votre ordinateur. Vous disposez en outre d’un accès Web à votre compte pour suivre et gérer vos questions et les réponses qui y sont apportées.
Pour en savoir plus sur le programme d’abonnement Autodesk Subscription, contactez votre revendeur Autodesk agréé ou visitez le site Web www.autodesk.fr/subscription.
9. Quel est le module d'abonnement du logiciel AutoCAD Architecture ?
Le module d’abonnement Comparaison des dessins est disponible uniquement pour les clients ayant opté pour le programme de souscrpition du logiciel AutoCAD Architecture. Le module Comparaison des dessins améliore la collaboration car il utilise des affichages codés par couleurs pour identifier les éléments d’un dessin qui ont été modifiés, ajoutés ou supprimés par d’autres membres de l’équipe de conception. Les modifications apportées aux éléments comme les styles, les degrés coupe-feu ou d’autres propriétés non graphiques sont également suivies. Associées à des fonctions de correction comme les nuages de révision, les fonctions d’espaces et de comparaison de dessins permettent de clarifier comme jamais la communication au sein de l’équipe de conception. Les clients inscrits au programme Autodesk Subscription peuvent accéder au module Comparaison des dessins sur le site Web www.autodesk.fr/subscription.
10. What is the Subscription Module for AutoCAD Architecture software?
Les objets présents dans AutoCAD Architecture décrivent les composants d’un bâtiment en conditions réelles. Il est donc possible de créer automatiquement des représentations en 2D et en 3D, et de choisir quel mode utiliser lors de la visualisation ou de l’édition. Cette aptitude intègre de manière très pratique les fonctionnalités de représentation en 2D et en 3D, permettant l’exploration de différents partis de conception dans la CAO en accord avec l’approche des architectes, des ingénieurs et des concepteurs.
Par exemple, vous pouvez facilement et rapidement créer des études de masse 3D dans les premières phases du processus de conception afin d’évaluer différents scénarios. Vous pouvez également développer un plan de sol en 2D, puis en afficher aussitôt une vue en perspective 3D. Vous pouvez même utiliser le mode 3D pour détecter visuellement les éventuelles interférences présentes dans votre dessin. L'utilisation du mode 3D n'est pas obligatoire dans AutoCAD Architecture. Vous pouvez intégrer la technologie 3D à votre processus de conception à votre propre rythme.
Communiqués de presse 2008
Octobre
2008-10-24
Autodesk signe un accord visant l’acquisition de Softimage
Septembre
2008-09-01
Autodesk annonce son intention d’acquérir ECSCAD de Mensch und Maschine Group
Juillet
2008-07-25
Autodesk : la formule de la réussite pour les étudiants
2008-07-01
Autodesk finalise l’acquisition de Moldflow Corporation
Mai
2008-05-14
Autodesk annonce son intention d’acquérir Moldflow, principal fournisseur de logiciels de simulation de moulage par injection
Mars
2008-03-27
Autodesk enrichit AutoCAD, sa plate-forme de conception 2D, de nouveaux leviers de productivité
2008-03-27
Autodesk annonce un chiffre d'affaires record de 599 millions de dollars pour le quatrième trimestre de son exercice fiscal 2008
2008-03-27
Autodesk améliore ses solutions géospatiales pour les services publics, les entreprises et les administrations
Janvier
2008-01-16
Autodesk finalise l’acquisition de Robobat
Présentation générale
التعريف الشامل
Immédiatement opérationnel
Basé sur AutoCAD, le logiciel AutoCAD® Architecture offre aux professionnels du secteurs de la construction la possibilité d’optimiser spécifiquement la productivité en matière de conception et de documentation. Vous disposez maintenant de davantage d'outils pour automatiser les tâches de dessin et créer plus rapidement votre documentation de projet.
· Conçu spécifiquement pour les professionnels du bâtiment : travaillez dans l’environnement AutoCAD que vous connaissez bien, avec des outils spécialisés pour le dessin et la conception.
· Soyez productif immédiatement : commencez à utiliser le logiciel AutoCAD Architecture après une formation minimale et créez plus rapidement des documents, des dessins et des nomenclatures, avec moins d’erreurs et dans un environnement logiciel qui vous est déjà familier. Intégrez progressivement des fonctionnalités plus évoluées, à votre rythme.
· Collaborez de manière fluide : échangez facilement des informations grâce au format de fichier le plus largement utilisé du secteur, DWG™. Créez des représentations visuelles hautement réalistes à l'aide des outils de rendu intégrés, pour une communication encore plus efficace avec vos clients.
AutoCAD® Architecture, le logiciel AutoCAD pour les professionnels du bâtiment, vous permet d'être instantanément productif et de travailler en équipe de manière fluide dans un environnement logiciel que vous connaissez déjà. Grâce aux outils spécialisés de dessin et de conception architecturale, créez des documents de construction à la fois plus efficacement et plus intuitivement.
Présentation générale
Immédiatement opérationnel
Basé sur AutoCAD, le logiciel AutoCAD® Architecture offre aux professionnels du secteurs de la construction la possibilité d’optimiser spécifiquement la productivité en matière de conception et de documentation. Vous disposez maintenant de davantage d'outils pour automatiser les tâches de dessin et créer plus rapidement votre documentation de projet.
· Conçu spécifiquement pour les professionnels du bâtiment : travaillez dans l’environnement AutoCAD que vous connaissez bien, avec des outils spécialisés pour le dessin et la conception.
· Soyez productif immédiatement : commencez à utiliser le logiciel AutoCAD Architecture après une formation minimale et créez plus rapidement des documents, des dessins et des nomenclatures, avec moins d’erreurs et dans un environnement logiciel qui vous est déjà familier. Intégrez progressivement des fonctionnalités plus évoluées, à votre rythme.
· Collaborez de manière fluide : échangez facilement des informations grâce au format de fichier le plus largement utilisé du secteur, DWG™. Créez des représentations visuelles hautement réalistes à l'aide des outils de rendu intégrés, pour une communication encore plus efficace avec vos clients.
AutoCAD® Architecture, le logiciel AutoCAD pour les professionnels du bâtiment, vous permet d'être instantanément productif et de travailler en équipe de manière fluide dans un environnement logiciel que vous connaissez déjà. Grâce aux outils spécialisés de dessin et de conception architecturale, créez des documents de construction à la fois plus efficacement et plus intuitivement.
Basé sur AutoCAD, le logiciel AutoCAD® Architecture offre aux professionnels du secteurs de la construction la possibilité d’optimiser spécifiquement la productivité en matière de conception et de documentation. Vous disposez maintenant de davantage d'outils pour automatiser les tâches de dessin et créer plus rapidement votre documentation de projet.
· Conçu spécifiquement pour les professionnels du bâtiment : travaillez dans l’environnement AutoCAD que vous connaissez bien, avec des outils spécialisés pour le dessin et la conception.
· Soyez productif immédiatement : commencez à utiliser le logiciel AutoCAD Architecture après une formation minimale et créez plus rapidement des documents, des dessins et des nomenclatures, avec moins d’erreurs et dans un environnement logiciel qui vous est déjà familier. Intégrez progressivement des fonctionnalités plus évoluées, à votre rythme.
· Collaborez de manière fluide : échangez facilement des informations grâce au format de fichier le plus largement utilisé du secteur, DWG™. Créez des représentations visuelles hautement réalistes à l'aide des outils de rendu intégrés, pour une communication encore plus efficace avec vos clients.
AutoCAD® Architecture, le logiciel AutoCAD pour les professionnels du bâtiment, vous permet d'être instantanément productif et de travailler en équipe de manière fluide dans un environnement logiciel que vous connaissez déjà. Grâce aux outils spécialisés de dessin et de conception architecturale, créez des documents de construction à la fois plus efficacement et plus intuitivement.
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